16 | Unconventional and Diversified Investing Strategies with Brock Mogensen

Brock Mogensen has been investing in real estate for over three years. He lives and invests in the Milwaukee, WI market. He holds a master's degree in Information Systems and comes from an analytical background. Brock specializes in underwriting and incorporating data models for asset management. As a principal at Smart Asset Capital, the firm currently has over $15 Million in assets under management. The portfolio is comprised of multifamily, office, retail, industrial, and self-storage. He is also a co-host of the largest monthly multifamily meetup in WI, which is the Wisconsin Apartment Investors Meetup.

Let’s tune in to his story!

[00:01 - 03:40] Opening Segment

Welcome to the podcast!
Get to know our guest Brock Mogensen
- Bio
- How Brock started with a duplex and realized that real estate is an awesome thing
- Full-time real estate investor

[03:41 - 22:48] Unconventional and Diversified Investing Strategies

Investing in different types of asset classes one-by-one
- We could just figure out how to do it along the way
- An unconventional strategy
What is a Triple Net Lease?
- CAM: You don’t have to pay for the operating expenses!
- A strip mall, Brock and his team’s first triple net lease deal
- Brock’s industrial deals: Small deals, big numbers
Why Brock’s favorite class is industrial
- Apartments versus industrial
Underwriting Differences
- Vacancies
- Conservative Numbers
- Rent Increases and Leases
- Everything won’t go as planned but there are ways to maintain your numbers
Raising capital and structuring his business
- A good deal is leverage that you still have to work on
- The capital won’t just land in front of you, there is a process
Brock’s Unconventional Strategy
- Apartment investing versus different asset classes
- Why apartments are the easiest
The Legacy Round
- Built-In Investor Network
- Start with meetups!
- Brock shares his networking secrets
- That Big List
- Joining Exclusive Groups

[22:49 - 28:04] Slice of Knowledge

Brock’s Last Words
- “I went all in. I gave it everything I had. I didn’t leave anything on the table.”
One Slice of Wisdom
- Education and networking
- “The more you know, the better your first deal is going to be.”
Real Estate Multifamily Vocabulary
- Cap rate
- Cash-on-cash return
- Net Operating Income
Books and Masterminds to Try
- Best Ever Apartment Syndication Book by Joe Fairless
Final words
Connect with our guest, Brock in the links below